*Average weight loss on the Optimal Weight 5 & 1 Plan® is 12 pounds. Clients are in weight loss, on average, for 12 weeks.

I'm an independent OPTAVIA Coach

here is my story

As part of the Optavia mission, Jim & Jennifer (aka J. Freeland) are all about helping you live your best life. Everyone’s journey to optimal health is different. What would be optimal for you? We can guide and coach you along your journey to optimal health. Our motto is “Lifelong Transformation, One Healthy Habit at a Time.” Starting with weight loss, this often leads to all kinds of breakthroughs for a health (body, mind, and finances). Jennifer’s Story: I was obese for over 20 years and diagnosed with Multiple Sclerosis (MS). After trying many other programs and nearly giving up, I lost 50+ pounds despite MS and no exercise with the Optavia Habits of Health Transformational System. Optavia cannot reverse my MS, but I credit it with saving my life and sanity! My husband now coaches others in their journey and I share my story (see before/after pictures). Don't we all need to be the best we can be? Hover over J. Freeland (top) and message us for a free phone consultation.

A better way to a better you

We get it. We've tried it all. And faltered, too. Until we found a better way, that is.

That's where OPTAVIA comes in. We've helped countless people just like you achieve personal

transformation with these four powerful supports:

Independent OPTAVIA Coaches, who deliver guidance and inspiration on your journey

A Community of warm, like-minded people providing real-time encouragement

Clinically proven plans and scientifically-developed products, called Fuelings, designed by dietitians, scientists, and physicians

Our Habits of Health^TM Transformational System offers easy steps to a sustainably healthy lifestyle.

If you are someone who wants to reclaim your health and change your lifestyle,

you’ve come to the right place. Welcome to OPTAVIA.

Follow a clinically proven plan.

Start changing your life today. Products & Plans

What are your goals?

We’ve been where you are, and we’ll help find the right path for you. Coach & Community

Learn the Habits of Health.

Long-term breakthroughs happen one habit at a time. Learn More

Drink 1 extra glass of water a day

*We recommend drinking 64 ounces of plain water each day. Talk with your healthcare provider prior to changing the amount of water you drink as it can affect levels of certain medications.

Stand for an extra 2 minutes a day

Drink one less cup of coffee, soda, or other caffeine source after 12 noon each day

The life you want is waiting, all you have to do is take the first step.

Start Today